Posts by Liezel Stephanie Lawagan
Level Up Your 2021 Social Media Game With These New Tips
2021 is not the year for predictions. As we’ve seen with the past year, nothing is certain, and forecasts can quickly go to waste in a snap. Still, all marketers need to get ahead of the year is to make plans that they can actually see working. So, instead of the usual yearly predictions of…
Read MoreHow to Build a Brand That Resonates With Customers
When you think about soda, most of you would immediately think, “Coca-Cola.” Princess characters? Disney. Phones? Apple. Samsung. Pop Queen? Beyonce. Annoying orange? Trump, and so on. The point is these things don’t only pop in your head because of their products (or even the quality of their products). You recognize them because of their…
Read MoreHow to Build a Powerful Social Media Team
Some time ago, many business owners would have laughed at the idea of paying a social media team to maintain their brand’s social profiles. Some of them probably would have scoffed and maybe even said, “My child could do that!” Look who’s laughing now. These days, companies—whether big or small—recognize that social media is vital…
Read MoreAdaptive Marketing: Keeping Up With Industry & Social Change
Sometimes, it can be a little disturbing how much Spotify or Netflix could know you better than the people in your life, but that is excellent adaptive marketing. In today’s world, where there are so many brands marketing on so many channels, it’s now all about adapting to your customers. And it’s not just waiting…
Read MoreIt’s Time to Get Into Twitch Marketing
We’ve all been hearing about this rising platform called Twitch. If you’re wondering what the hell is it, you’re not alone. Know though, that you’re on the right track. Owned by Amazon, Twitch has risen to become the home of a booming community filled with millions of enthusiastic active daily users. Simply put, it’s an…
Read MoreOverrated Marketing Buzzwords You Should Quit Using
Overrated marketing buzzwords are like those stereotypical birthday cakes that are 60% fatty, sugary icing, and 40% dry bread. We might enjoy the first few bites regardless if it’s delicious or not but not a lot of people really finish the whole cake on their own. For most of us, a slice is good. Two…
Read MoreUsing Pinterest as a Sales-Generating Platform for Businesses
Pinterest is clearly not to be ignored, especially for your marketing strategy. So, here are some ways to use the platform and grow your sales.
Read MoreInstagram Hack: Best Times to Post According to Analytics
There are many factors to consider to nail the perfect time. Using analytics, let us help you simplify it all and nail the best time to post on Instagram.
Read MoreHow Can Digital Marketing Make an Impact During the Coronavirus Crisis?
With all this sudden change, industries are taking a massive downturn. How can brands use digital marketing to make an impact during the coronavirus crisis?
Read MoreSocial Media Trends in 2020: What Are The Latest?
Social media will never stop evolving. It’s more important than ever to stay up to date with the latest social media trends in 2020 to stay ahead.
Read More