Social Media Marketing
Instagram’s War Against Like Counts: What Does It Mean For Digital Marketers?
As Instagram aims to focus less on the like counts, there are fresh, new ways for Digital Marketers to measure their post’s performance on the platform.
Read MoreStreamlining Your Social Media Strategy Using Gary Vee’s ’79/21′ Rule
Gary Vaynerchuk recently shared a technique that “diversifies attention” across all social media platforms. It’s called the 79/21 rule—and it works.
Read MoreConfused About Video Content? Here’s How to Come Through on Social Media
Stay On Top Of Your Social Media Mentions With These 5 Tools
There are better ways to weed out and monitor the essential social media mentions for your brand. Here are five of those helpful tools.
Read MoreHow To Effectively Scale a Rock-Solid Social Media Channel Plan
Before you can execute your social media channel plan, it pays to have a grounded place to build up from—that’s where content strategies come into play.
Read MoreVlogging & Business: Which is the Right Video Platform for You?
In this digital age, there is a fine line between personal and public media presence and online marketing. Media platforms have revolutionized the way we look at advertising, whether it’s product/service promotion or self-promotion. Anyone can get anything out there, often left unnoticed. But with the presence of YouTube, Facebook, Instagram, Vimeo, and any site…
Read MoreCreating a Successful Social Media Strategy for Fashion Brands
Standing out to a certain degree is the lifeline of every fashion brand waddling in the crowded and highly competitive fashion industry. Fortunately, social media has created blank canvases for fashion brands to build and grow. With a wider reach, brand presence, awareness, and sales improve simultaneously. Even the fashion giants like Gucci, Versace, Prada,…
Read More5 Killer Ways To Optimize Your Facebook Business Page
Let’s admit it. Keeping up with your Facebook business is a hard thing to do. But with the various tools on the social media platform, managing may come a bit less stressful. Promoting your Facebook business should be over in a few clicks.
Read MoreHow Does Social Media Affect SEO Rankings?
Social media is a very powerful tool and can drive massive amounts of traffic and sales to your website. However, the impact of social media on SEO has, and probably always will be, one of the most talked about topics in the marketing industry. Specifically, whether social media can really help boost your SEO efforts.…
Read MoreSEO & SEM: Which Marketing Tactic is Better?
As the marketing world has evolved, so has the language that marketers use. In fact, we as marketers are probably confused with a lot of terms and often leave our clients confused. An example of this is Search Engine Optimization (SEO) and Search Engine Marketing (SEM), which are often used interchangeably without the clear understanding…
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