Posts Tagged ‘brand identity’
How to Build a Brand That Resonates With Customers
When you think about soda, most of you would immediately think, “Coca-Cola.” Princess characters? Disney. Phones? Apple. Samsung. Pop Queen? Beyonce. Annoying orange? Trump, and so on. The point is these things don’t only pop in your head because of their products (or even the quality of their products). You recognize them because of their…
Read MoreAwesome Ways to Give Life to Your Brand Identity
Just like one’s unique personal style, brand identity is a competitive edge that sets a business apart from other companies. The terms “brand,” “branding,” and “brand identity” are sometimes taken as one, but that is not a collective term. So what exactly is brand identity?
Read MoreWhy a Strong Brand Identity is So Important for Your Business
A brand identity is more than just placing a logo. In fact, it’s an essential way to differentiate yourself from the competition. However, building and maintaining a strong brand identity is not an easy task. In some companies, the hardest part is gaining a strong commitment from their valued customers. For those that do, the…
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